Informatie over minors
Innovation Tools in Equine Sports and BusinessMinor
Module code  
Minor title Dutch Minor Innovation in equine sports and business
Minor title English Minor Innovation in equine sports and business
Study Programme Animal Husbandry – Velp
Competence(s) 1: To develop a business plan
2: To translate and to apply governmental policies and legislation into practice
3: Preparation and implementation of applied research
4: To develop and market products and services
5: To analyse and to optimize the management of an animal husbandry business
6: To acquire clients and to give advice
7: To lead projects, processes and people
8: To develop and apply a quality (assurance) system
9: To show professional behaviour and reflection on own performance
10: To conduct social responsible and sustainable entrepreneurship
11: Interactive inform specific target groups
12: Overseeing the international animal husbandry sector
Educational Goals You will learn:
To develop and practice with effective tools for on line marketing and sales.
To develop specific unique new innovation, by going through the innovation cycle.
To develop a business plan for a small company related to your innovation.
To analyse horse and rider performance, in order to advice specific target groups.
Content/subject The best quality of dressage and sport horses and a successful business in equine sports, those are the things you would like to achieve. But how? And how to be distinctive? The minor Innovation in equine sports and business will provide you with skills and knowledge to achieve this. You will learn how to develop and innovate in order to be successful.
It means you will have to know about performance of the horses and the riders. You will also have to know about different characteristics of the equine business. The customers, the market and the communication and the ways to make the business not only successful but also sustainable.
In this minor you will learn about on-line marketing, you will learn how to innovate and related to the innovation you’ve come up with, you will develop a business plan. You will learn this in real live case studies. You will give advice, based on the knowledge you acquire. 
Target audience* External: students with at least 2 year Bachelor education in Agriculture or Animal Husbandry
Added Value* Students will learn how to improve and innovate equine sports practices. They will acquire basic skills about doing business in equine sports, and, after studying and analysing, give advice in real live case studies.
Teaching method(s) and study load 30 EC corresponding with 30*28 hours work load = 840 hours
Rating scale Marks 1.0 - 10.0
Exams / Tests / Essays Written tests for each module, as well as a project assignment for each module
  1. Innovation – VAH231VE - 7 EC
  2. On-line Marketing and Sales  – VAH233VE1 - 7 EC
  3. Entrepreneurship – VAH241VE1 - 7 EC
  4. Horse and Rider Performance – VAH243VE1 - 7 EC
  5. Professional Orientation – VAH351VE – 2 EC
Literature and other necessities​ Through the course website literature will be announced that will also be available web-based or in the library.
Minor coordinator Hans van Tartwijk; e-mail:
Contact person for additional information​* Hans van Tartwijk; e-mail:
Language of tuition​ English
Study points (credits)​ 30
Form of instruction​* Fulltime from 1st February till 25th of June
Available in the following study terms:​ Periode 3
Start application* 1st September 2021
Deadline application* 1st January 2022
Obligatory contact hours​* 16 hours per week
Admission conditions for VHL students​ You have to study now in a Bachelor Animal Husbandry or comparable study program.
Always you need to have at least 90 credits from your Bachelor program at the moment of registration and at least 120 credits to be able to start with the minor.
Students need to be experienced in farm practices through a placement or other individual practical animal husbandry assignments.
Admission conditions for external students* Students with at least 2 year Bachelor education in Agriculture or Animal Husbandry
Application documents​* Grade list from your current Bachelor program that is showing you are fulfilling the entry requirements.
Maximum No. of participants / Waiting list​ Max 5 students
Contactpersoon JMFM van Tartwijk (tel: 0263695736, email:
Coordinerend onderdeelVan Hall Larenstein
Minor Innovation Tools in Equine Sports and Business 2021